Galloping into the New Year: NEW ERA 2026 Doubles the Joy
Galloping into the New Year: NEW ERA 2026 Doubles the Joy
Presenting Year of the Horse Collection and Iconic Red Pack Collection
To Celebrate the Season with Bold Style
NEW ERA welcomes the Lunar New Year of 2026 with two celebratory collections: Year of the Horse Limited Collection and CNY Red Pack. Blending festive traditions with streetwear culture, the designs weave together gold, red, black and walnut tones to create a look rich in Eastern flair, wishing everyone a strong start to a year filled with strength, style and good fortune.
Themed on “Riding into the New Year”, the NEW ERA Year of the Horse limited collection showcases meticulous craftsmanship. Featuring winter-ready shades of black, walnut, and stone, the lineup includes 12 headwear styles across a variety of silhouettes, including 59FIFTY, 9FORTY, 9FORTY A-FRAME, 9TWENTY SMALL, plus SAILOR caps and knit BEANIES for added personality. Design highlights include refined team and brand logos, decorated with lucky horseshoe motifs and unique faux horsehair fabrics. Each emblem is delicately embroidered in gold thread, striking a balance between understated luxury and festive charm. The collection extends beyond headwear to apparel and accessories, offering men’s and women’s tees, heavyweight work jacket, drawstring shoulder bag, and mini cap carrier, perfect for stylish Lunar New Year looks.
Launching alongside is the CNY Red Pack, themed “Red Brings Luck, Style Starts the Year.” This collection delivers festive energy through four classic 9FORTY caps spotlighting three popular MLB teams, the New York Yankees, Los Angeles Dodgers, and Boston Red Sox. Each features a bold red crown with striking team logo in the center and NEW ERA’s iconic flag logo on the side. Gold-thread embroidery elevates the design, while the timeless red-and-gold palette amplifies the celebratory vibe. These items embody fortune and festivity, expected to spark conversations as the lucky picks of the season!
LAUNCH DATE: Available Now
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NEW ERA YEAR OF THE HORSE COLLECTION 59FIFTY / 9FORTY / 9FORTY A-FRAME / 9TWENTY SMALL / EXPLORER SAILOR BRIM / SKULLY |
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| NEW ERA YEAR OF THE HORSE COLLECTION SHORT-SLEEVE TEE / WOMEN SHORT-SLEEVE TEE / WORK JACKET |
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| NEW ERA YEAR OF THE HORSE COLLECTION CAP POUCH / BENTO DRAWSTRING SHOULDER BAG |
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| NEW ERA CNY RED PACK COLLECTION 9FORTY |
