NEW ERA Traverses the Multiverse with Rick and Morty
NEW ERA Traverses the Multiverse with Rick and Morty
Streetwear Meets Interdimensional Chaos in SS26
NEW ERA announces a bold collaboration with global cult sci fi phenomenon Rick and Morty on the new SS26 collection. Known for its surreal parallel universes and sharp, satirical humor, the series inspires NEW ERA’s designs with a theme of chaotic aesthetics. Cool blues, retro stone hues, and classic black form the canvas, contrasted by striking character graphics that deliver a rebellious, unrestrained edge for fans and trendsetters alike.
The collaboration introduces six headwear styles, each cleverly incorporating Rick and Morty’s iconic faces, quirky expressions, and signature emblems. The highlighted 9FIFTY comes in seaside blue with embroidered character motifs sitting front and center. The popular 9FORTY A-FRAME offers playful options in blue white, toffee, and black, each featuring the show’s emblematic logo. Additional 9FORTY designs in retro stone and black provide understated silhouettes for everyday styling.
Beyond headwear, the collection extends to four apparel items that fuse the show’s spirit with sleek cuts. Two classic fit tees in stone and white highlight intricate collaboration graphics against minimalist bases. Oversized tees in seaside blue and black feature dropped shoulders for a relaxed vibe, amplifying the essence of American street style. NEW ERA invites fans to “wear” the adventure and step into a multiverse of surprises and intergalactic energy.
LAUNCH DATE: Available Now
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NEW ERA RICK & MORTY COLLECTION 9FIFTY / 9FORTY A-FRAME / 9FORTY |
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| NEW ERA RICK & MORTY COLLECTION T-SHIRT / OVERSIZED T-SHIRT |
