NEW ERA Presents Earth Day Collection
Sustainable Style in Action Featuring Eco-Friendly REPREVE® Material
Supporting April 22 Earth Day by Promoting Green Fashion
With Earth Day on April 22 fast approaching, New Era renews its commitment to inspiring individuals to make impactful changes for the planet. This year, the EARTH DAY collection proudly showcases eco-friendly REPREVE® material, crafting an array of hats, apparel, and accessories. REPREVE®, a cutting-edge recycled fiber made from transformed plastic bottles and waste, stands at the forefront of sustainable innovation. By leveraging this advanced material, New Era strives to spark conversations, raise awareness about pressing environmental issues, and champion the rise of green fashion trends.
This collection unveils an impressive range of headwear silhouettes, including the iconic 9FIFTY, 9FORTY, 9FORTY AF, 9TWENTY SMALL, ADVENTURE LITE, and KIDS 9FORTY, ensuring there's a perfect fit for everyone—be it adults or children—united under the banner of eco-consciousness. Designed predominantly in striking black and sleek ash hues, the headwear are a harmonious nod to the Earth Day theme. Each piece is meticulously adorned with Earth Day-inspired motifs: the New Era emblem fused with embroidered depictions of mountains and the sun, or breathtaking designs showcasing the Earth intertwined with delicate blossoms. These artistic touches not only elevate the collection's fashion-forward appeal but also serve as a powerful statement of commitment to environmental awareness and the beauty of sustainability.
The EARTH DAY collection goes beyond headwear, offering apparel and accessories with earthy tones and eco-inspired designs. Featuring black and stone-colored short-sleeve T-shirts, the designs include playful Earth Day motifs like cartoon-style mountains, a friendly "Mr. Earth," a walking flower, and the cheerful phrase "FEEL THE GROOVE." Accompanying the T-shirts are pouch bags available in black and midnight blue, made from sustainable CORDURA polyester, embroidered with Earth designs for a stylish yet practical touch. Through this collection, New Era encourages everyone to celebrate Earth Day on April 22nd, embrace green fashion, and contribute to a sustainable future.
LAUNCH DATE: Available Now
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| EARTH DAY COLLECTION 9FIFTY / 9FORTY / 9FORTY AF / 9TWENTY SMALL / ADVENTURE LITE / KIDS 9FORTY |
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| EARTH DAY COLLECTION SHORT-SLEEVE TEE |
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| EARTH DAY COLLECTION POUCH BAG |
