Dopamine Dressing Available at New Era in August

New COLOR ERA Collection Shines Bright in Shades

Creating Vibrant Tone On Tone Looks for the Summer

 
The summer favorite themes on eye-catchingly bright colors, presenting a total of six vibrant hues on everyday outfits, inviting you to pick and choose your own to create an impactful Tone-On-Tone look and let it soak up the infectious summer vibes! 
NEW ERA is launching the new COLOR ERA collection in August, where bright seasonal colors take center stage, coming in two hat silhouettes with options of KIDS 9FORTY, MY 1ST, 9FORTY and 9FORTY AF TRUCKER. Six sweepingly popular shades are accompanied by team logos of various sizes, presenting a total of 25 styles – offering a perfect way to incorporate yellow, moss green, turquoise, blue, purple and oat to everyday styling. The simplistic single-color design is sleek and versatile, requiring no effort to mix and match. Headwear in bright tones are natural mood-lifters, thus a must-have item for Dopamine Dressing.   
In addition, COLOR ERA collection also presents a total of 18 apparel items in the six shades, coming in SHORT SLEEVES TEE, CROP TEE for women, PULLOVR, KNIT SHORTS and KNIT PANTS. Simple and straightforward, the popular apparel items put American street fashion style on full display. The collection is not only good for monochrome styling, but are also great for creating color blocks, untap the many possibilities for a playful summer.
LAUNCH DATE: Available Now. Click here for more details. 
 
NEW ERA COLOR ERA COLLECTION
9FORTY、9FORTY AF TRUCKER
KIDS 9FORTY、MY 1ST
SHORT SLEEVES TEE / CROP TEE
PULLOVER / KNIT SHORTS / KNIT PANTS